Christoph Truppe
Smarter Ecommerce
In the beginning of 2020 Christoph Truppe started working at Smarter Ecommerce (smec) and is now responsible for developing their programmatic business unit in Vienna. Before, Truppe was highly successful as Managing Director at Mindshare – there he could gain valuable experiences with regard to digital marketing, data strategies, programmatic advertising, ecommerce, social media and project management for digital transformation processes which he shares as a speaker at various seminars and talks. Being an expert in ecommerce, he is also a member of the IAB Austria management board where he pushes the programmatic development further.