Sara Sihelnik

Quantcast

As Country Director DACH, Sara Sihelnik is responsible for Quantcast's business in the German-speaking countries. Before moving to the Munich office, the Belgian worked at the European headquarters of the American technology company in Dublin. Her last position there was as Client Partnerships Director, where she was responsible for international companies based in Germany. Before Sara Sihelnik joined Quantcast in 2015, the geophysicist held various positions at Getty Images. Sara Sihelnik holds a bachelor's and master's degree in geophysics from the ETH Zurich, RWTH Aachen and TU Delft. Areas of expertise: - Advertising technology - Artificial intelligence and machine learning in programmatic advertising - Audience measurement and target group planning - Data protection on the internet and software solutions for user consent

Represented in the following tracks at the d3con:

2024 STAGE II: How AI is transforming Programmatic Advertising
2024 MASTERCLASSES: Cracking the Programmatic Code: Omnichannel, Cookieless and AI demystified
2023 STAGE II: Programmatic Advertising Responsibility
2023 MASTERCLASSES II: The future of full funnel and CTV measurement
2022 STAGE II: TTDSG, E-Privacy, the End of 3rd Party Cookies and Other Challenges for Business Models in Digital Marketing