Speaker: Christoph Bodenstein
Christoph is an industry expert on performance marketing and data management, specifically performance-based marketing with a speciality in search and programmatic advertising. As Product Lead at Adverity, Christoph leads the Augmented Analytics team. By using AI & statistical models, Christoph and his team are responsible for developing analytical features used by clients. Christoph began his career at the Viennese performance agency “dreifive”, where he oversaw seven-digit budgets and implemented performance campaigns focused on search and programmatic for some of the largest advertisers in Europe.