adality, a part of Bertelsmann Marketing Services, offers an innovative solution for data-driven marketing with its Data Clean Room Services. By connecting high-quality offline data with the online world, adality enables efficient data collaboration for online marketers and advertisers. Highest data security is ensured through a patented system in collaboration with TÜV Rheinland, guaranteeing the protection of first-party data. With high matching rates for activation, analysis, collaboration, and monetization, adality provides comprehensive functionality for effective digital marketing. With 50 years of experience in data-driven business models and exclusive interfaces, we take data-driven marketing strategies to the next level.

AudienceProject is a leading SaaS company empowering advertisers to make confident marketing decisions and reach their audience more effectively based on independent and comprehensive cross-media measurement. Our powerful and easy-to-use platform provides actionable audience insights in a cookieless and privacy-safe manner, allowing advertisers to allocate ad budgets more efficiently.

Audigent is the leading data activation, curation and identity platform. Audigent’s pioneering data platform unlocks the power of privacy-safe, first-party data to maximize addressability and monetization of media at scale without using cookies.



As one of the industry’s first data curation platforms powered by its unique identity suite (Hadron ID™), Audigent is transforming the programmatic landscape with its innovative SmartPMP™, ContextualPMP™ and CognitivePMP™ products, which use artificial intelligence and machine learning to package and optimize consumer-safe data with premium inventory supply at scale.



Providing value and performance for the world’s largest brands and global media agencies across 100,000+ campaigns each month, Audigent’s verified, opt-in data drives monetization for premium publisher and data partners that include: Condé Nast, TransUnion, Warner Music Group, Penske Media Corporation, a360 Media, Fandom and many others.

Criteo is the global commerce media company that enables marketers and media owners to drive better commerce outcomes. Its industry leading Commerce Media Platform connects thousands of marketers and media owners to deliver richer consumer experiences from product discovery to purchase. By powering trusted and impactful advertising, Criteo supports an open internet that encourages discovery, innovation, and choice. For more information, please visit www.criteo.com

DoubleVerify is a leading software platform for digital media measurement and analytics. Our mission is to make the digital advertising ecosystem stronger, safer and more secure, thereby preserving the fair value exchange between buyers and sellers of digital media. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness, and to maximize return on their digital advertising investments – globally. Learn more at www.doubleverify.com

emetriq takes programmatic advertising to a next level and makes it more relevant, more targeted, and more equitable. As a subsidiary of Deutsche Telekom, it leverages the largest German data pool to develop data-driven solutions that enhance efficiency in media buying. This includes high-quality and expansive target audience segments for intelligent targeting. The innovative technology "emetriq Multi-ID" enables cross-device and privacy-compliant user identification. With "Synthetic Audiences," emetriq is redefining the future of digital customer engagement by allowing advertisers to utilize their 1st-party data in a differentiated, secure, and cross-platform manner. Through "TV Reach+," emetriq increases the incremental reach of TV campaigns based on MagentaTV data. Additionally, emetriq manages programmatically traded campaigns and social media buying for Deutsche Telekom.

FRAMEN is a content distribution platform for screens in semi-public spaces. This media tech scale-up enables content playback on all standard screens in commercially utilized areas. Through FRAMEN, advertisers and location providers can connect and share relevant content with their target audiences.

With the FRAMEN Ads Manager, advertisers can programmatically book and launch campaigns within minutes, as well as manage and evaluate their performance in real time. At the same time, location providers can monetize screens through content offers using the FRAMEN ScreenManager. FRAMEN is headquartered in Berlin and was founded in 2018 by MagdalenaPusch, Dimitri Gärtner, Alexander Gärtner and Sveatoslav Podobischi. Currently, FRAMEN operates in 10 countries with over 100 employees.

FreeWheel, a Comcast Company, is one of the industry’s most complete advertising management solutions. Purpose built for the New
TV ecosystem, we enable our collective client base across all key industry segments to manage and monetise their premium video inventory in the brand safe ways they require. Our offerings work in synchronised tandem to meet every aspect of our clients’ business
needs across all screens, data sets, and monetisation channels, while providing the full safety, compliance, and control the New TV ecosystem demands. With offices in New York, San Francisco, London, Paris, Beijing, and across the globe, FreeWheel serves the
collective interests of those in the premium video industry through the FreeWheel Council for Premium Video.


For more information, please visit www.freewheel.com, and follow FreeWheel on Twitter and LinkedIn.

Google’s mission is to organize the world’s information and make it generally accessible and usable for everyone. With products such as Google Search, Maps, Gmail, Chrome, the Pixel smartphones and Watches or platforms such as YouTube, Google plays an important role in the daily life for billions of people. Google has been operating in Germany since 2001 and now employs more than 2,500 people at its four locations in Hamburg, Berlin, Munich and Frankfurt. Together with local partners, Google Germany is working on numerous digitalization projects, for example in the areas of education, trade, infrastructure, climate or data protection. At the Google Safety Engineering Center (GSEC) in Munich, Google is developing data protection applications for the entire world. And with communication solutions as well as green cloud regions, Google supports companies in Germany with their digital transformation. Google is a subsidiary of Alphabet Inc.

GumGum is a contextual-first global digital advertising platform that captures people’s attention, without the use of personal data. We believe that a digital advertising ecosystem based on understanding a consumer’s active frame of mind rather than behavior builds a more equitable and safer future for consumers, publishers and advertisers alike. Founded in 2008, GumGum is headquartered in Santa Monica, California and operates in 19 markets worldwide. For more information, please reach out to http://www.gumgum.com

Index Exchange is a global advertising marketplace enabling media owners to grow revenue by helping marketers reach consumers on any screen, through any ad format. We’re a proud industry pioneer with 20 years of experience accelerating the evolution of ad technology for the world’s leading experience makers.


As a trusted partner and ally, our aim is to deliver total market efficiency and value for the programmatic ecosystem at large. Through the transparency of our technology, dedication to innovation, and long-standing customer relationships, we lead through change.

Integral Ad Science (IAS) is a leading global media measurement and optimization platform that delivers the industry’s most actionable data to drive superior results for the world’s largest advertisers, publishers, and media platforms. IAS’s software provides comprehensive and enriched data that ensures ads are seen by real people in safe and suitable environments, while improving return on ad spend for advertisers and yield for publishers. Our mission is to be the global benchmark for trust and transparency in digital media quality. For more information, visit integralads.com.

"We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company. Publishers use our technology to monetize their content across all screens and formats, including CTV, online video, display, and audio. The world’s leading agencies and brands trust our platform to access brand-safe, high-quality ad inventory and execute billions of advertising transactions each month. Anchored in bustling New York City, sunny Los Angeles, mile-high Denver, historic London, colorful Singapore, vibrant Mumbai and down under in Sydney, Magnite has offices across North America, EMEA, LATAM, and APAC."

About MINT

MINT is a world-leading SaaS in the Advertising Resource Management (ARM) sector, founded in Milan and with an international presence that extends from New York to London, Paris, Munich and Sao Paulo.



Global brands in the financial, FMCG, automotive and telecommunications sectors choose to rely on MINT to complete their Software Ecosystem and transform themselves into a true Data Driven Company.



Following the path of the great giants of the Software as a Service (SaaS) world and recognizing the advent of artificial intelligence as an opportunity to put at the service of its customers, MINT has built a solution that allows brands to generate their own Advertising Equity, consolidate its resources, processes, workflow and data into a single platform, thus improving the efficiency of advertising operations and the way humans work.



Empower Human Thinking. For more information, visit www.mint.ai.

Offerista Group is Europe's largest network for digital trade marketing and offers cross-national digital solutions for retail companies and brand manufacturers. Location-based offer and store marketing is implemented with effective cross-channel solutions. This enables retailers and brands to activate and engage their target groups in a targeted manner - in over 16 countries on more than 1,400 platforms. Offerista relies on cross-channel dynamic offer communication in international native premium environments, such as Microsoft Bing or the bring! Shopping List, as well as on high-reach advertising and social media channels, such as TikTok, Pinterest or Instagram.


The 130-strong team supports more than 1,600 international retail and manufacturer brands along the customer journey. In addition to its headquarters in Berlin, Offerista is represented in Dresden, Essen, Vienna, Sofia, Warsaw, Budapest and Bucharest. Managing directors are Tobias Bräuer and Benjamin Thym. Since 2021, Offerista Group has been part of the MEDIA Central group of companies with headquarters in Mönchengladbach, which currently employs around 400 people.

Ogury, is a global adtech company that delivers Personified Advertising solutions grounded in privacy to brands, agencies and publishers by focusing on targeting personas, not people.



We deliver relevant audiences at scale and on quality publisher inventory thanks to our exclusive data, which is meticulously collected and crafted from millions of self-declared customer surveys, enriched with billions of impactful data points, and refined by AI. This results in audience insights and performance not available through any other adtech platform.



Founded in 2014, Ogury is a global organization with a diverse team of 500+ people across 17 countries.

PAYBACK is Germany's leading loyalty programme and, with its multichannel marketing platform, has the enormous reach of over 31 million active customers and 11.5 million PAYBACK app users.



As an innovative tech company, PAYBACK has been relying on data-driven marketing with AI for many years and can efficiently and effectively provide the customers of its 700 partner companies (e.g. Aral, C&A, Decathlon, dm, Fressnapf, in 2025 also Edeka, Amazon, Otto,…) with the right offer at the right time via the right channel. The PAYBACK app acts as a link between brick-and-mortar and online retail. It combines a bundle of services such as points collection, redemption, coupons and mobile payment. The app has already received many awards for its added value and user-friendly application, including "Most customer-friendly app 2023". PAYBACK is a 17-time "Top Employer".

Permutive puts publishers in control of their revenue by enabling them to reach and monetize 100% of their audience while respecting consumer privacy. With Permutive, publishers can develop unique audience insights, optimize campaigns on the fly, and provide detailed mid- and post-campaign reports.



In unlocking the true value of their audience, Permutive’s customers drive direct deals, win more RFPs, and secure repeat business with advertisers.



Permutive is trusted by the world’s largest publishers, including News Corp, Hearst, BuzzFeed, Penske Media, Future plc, the BBC, The Guardian, Vox Media, Insider, Hubert Burda Media, Condé Nast International, Trusted Media Brands, Hello! and Reworld Media.

As part of the Publicis Groupe, Publicis Media is the industry leader in Germany as the umbrella for our global media agency brands, including Spark Foundry, Starcom and Zenith.


In Germany, Publicis Media is represented in 5 locations, with headquarters in Düsseldorf. We provide cross-channel consulting, planning and buying for our clients, regardless of location.


Our vision is characterised by diversity, passion and the motto "Viva la Différence", which is brought to life every day by our employees and initiatives. Our mission is to make a difference together with our customers, inspire people and achieve real results. By bringing together specialists in the areas of data and technology, analytics and insights, research, content, investment and business development, we offer individualised full-service solutions, flexibly adapted to the needs of our clients.


Our core expertise lies in strategic communications consulting and cross-channel media planning and optimisation. The experts at our Publicis Media front agencies - Spark Foundry, Starcom & Zenith - develop holistic solutions for the complex, communicative challenges in our clients' daily business. Our agencies also ensure maximum growth in the international coordination of numerous clients.



About Decentriq

Decentriq, the "Switzerland of data", is a platform for secure data collaboration. With Decentriq, brands can combine their first-party data with partners in secure environments, so-called "data clean rooms". Brands use Decentriq to develop new audiences, plan effective media buys and activate campaigns based on first-party data. The Decentriq platform keeps sensitive data completely confidential and inaccessible, which is ensured by market-leading data protection technologies.


Founded in 2019 by Maximilian Groth and Stefan Deml, Decentriq is headquartered in Zurich and employs a team spanning 10 European countries. Decentriq supports data collaboration in the world's most privacy-conscious industries, including media, healthcare, banking and the public sector.

"We are Quantcast - the leader in measurable advertising outcomes. We’ve built an AI-powered DSP that automatically predicts which audiences are most likely to buy and optimizes campaigns to unlock reliable business results at scale. With Quantcast, advertisers save time and energy while innovating to move their business forward. Since 2006, we’ve supported agencies, brands, and publishers of all sizes, staying ahead of global trends and delivering outcomes far beyond industry standard. Find us at our headquarters in San Francisco or at our offices around the world." Learn more at quantcast.com

RTL AdAlliance is the advertising sales house that provides a simplified gateway for international and local brands to connect with their audiences through high-quality content publishers.



We also offer all advertising technology and services needed to make the very best transition into digital and addressable TV. Our market-leading Adtech solutions ensure you will make the most of every platform at each stage of the customer journey.



Access more than 100 TV channels, 5,000 premium web properties & print publications. Or 160 million daily TV viewers, 40 million addressable TV devices and over 4 billion online video ad impressions a month. That’s a lot of eyeballs.

Samsung Ads delivers Advanced TV advertising at scale. Our Smart TV advertising solutions are built on a unique source of TV data from more than 9 million Smart TVs across the UK. Samsung Ads provides the holistic view advertisers need, connecting linear, streaming, and gaming to help brands see the total advanced TV picture. Brands turn to our managed service and programmatic offerings to achieve incremental reach, compliment linear TV campaigns, manage frequency, find difficult-to-reach audiences and most importantly, measure outcomes. Samsung Ads is a division of Samsung Electronics which is the #1 TV manufacturer globally.

Seedtag is the leading Contextual Advertising Company that creates highly impactful and engaging solutions for relevant premium visual content, powering targeting and returns for top publishers and the finest brands. The company’s contextual A.I. allows brands to engage with consumers within their universe of interest on a cookie-free basis. Seedtag was founded in Madrid in 2014 by two ex-Googlers who wanted to get the most out of editorial images and to this day it is a global company that has more than 500 employees and an important international presence with offices in Spain, France, Italy, UK, Benelux, Germany, Mexico, Brazil, Colombia, Argentina, Chile, UAE, the US and India.

Ströer is a leading German media house and is focusing on the strength of the OOH business with its “OOH+” strategy, supported by the ‘Digital & Dialog Media’ and ‘DaaS & E-Commerce’ segments. Ströer's media portfolio offers options for intelligently linking effective communication measures in the digital and public areas. The company has around 10,000 employees at around 100 locations. In fiscal year 2022, Ströer generated revenue of EUR 1.77 billion. Ströer SE & Co. KGaA is listed on the MDAX of Deutsche Börse.
More information on the company can be found at www.stroeer.de/en/

VIOOH is a leading premium global digital out of home supply side platform that connects programmatic buyers and sellers in a premium marketplace, making OOH easily accessible. Led by a team of digital OOH and programmatic tech experts, VIOOH is pioneering the transformation of the OOH sector.

WallDecaux is a marketer of premium outdoor advertising. As a member of the industry leading JCDecaux Group, WallDecaux offers digital and analog advertising posters in Berlin, Hamburg, Munich, Cologne, and twenty other German cities. A recognized driver of innovation in Digital Out of Home (DOOH), WallDecaux pioneered OOH programmatic advertising in Germany, which provides advertisers with the targeting options of programmatic in combination with the traditional high reach of OOH.


WallDecaux’s broad portfolio enables companies to efficiently and effectively integrate Digital OOH into their media mix and monitor the success of their campaigns. With its premium OOH advertising services, WallDecaux creates memorable brand experiences, and sets international standards within the JCDecaux Group.

XING Marketing Solutions offers companies modern advertising formats that successfully place messages in a professional environment. Through specific targeting based on real user data and effective communication strategies - from native advertising to integrated campaigns - companies reach relevant target groups.




About NEW WORK SE

NEW WORK SE is committed to a more fulfilling working world with its brands, services and products. Founded as the professional network openBC, the company was renamed XING in 2006 and NEW WORK SE in 2019. Hence the company's name also reflects its firm commitment to a better working life - New Work is the visible brand for all of the company's activities. The company is headquartered in Hamburg and also employs its total of around 1,900 people at other locations from Munich to Vienna to Porto. For more information, visit http://www.new-work.se and https://nwx.new-work.se/.

YOC is a technology company and develops software for the digital advertising market. With the help of our programmatic trading platform VIS.X® we enable an optimal advertising experience for advertisers, publishers and users. By using the platform VIS.X® and YOC's proprietary ad formats, advertisers can increase awareness for their brand or products in combination with high-quality advertising inventory. Renowned premium publishers offer global media reach and benefit from the high monetization of our platform VIS.X®. As a pioneer in mobile advertising, the company has been operating since 2001 and has been listed in the Prime Standard of Deutsche Börse since 2009. The company's headquarters are located in Berlin. The company also operates branches in Düsseldorf, Hamburg, Vienna, Zürich and Warsaw. Further information on the YOC Group and our products can be found at yoc.com.