Speaker: Frank Goldberg
Digital Media Institute
Frank has been active in (digital) outdoor advertising for over 20 years. As CEO of the Institute for Digital Out of Home Media (IDOOH), he heads an industry association for Digital Out of Home advertising (DOOH) together with his Co-CEO Nadia Abou-El-Ela. IDOOH was founded in 2022 by the Digital Media Institute (DMI), Ströer and Goldbach and has just released the DOOH market media study and media currency "Public & Private Screens". The precursor to the IDOOH - the Digital Media Institute (DMI) - was founded by Frank and Nadia in 2013.