Speaker: Oliver von Wersch
Oliver von Wersch
Oliver has been a major leader in digital transformation for some of the top media companies in Germany and Europe. He founded vonwerschpartner Digital Strategies in April 2017.
He has been working in senior management positions for more than 10 years, and aggregates more than 20 years of digital expertise. His knowledge covers all relevant parts of the digital value chain - product, tech, advertising, strategy.
Amongst others, Oliver had senior management roles at Tomorrow Focus AG (Burda), arvato mobile (Bertelsmann), and Gruner + Jahr. He built up the mobile advertising business for Gruner + Jahr from 2008, leading it to German market leadership. Became CEO of Gruner + Jahr digital ad sales unit in 2010, and CEO of the digital products division in 2012. Before founding his own company, he was responsible for all strategic relationships of Gruner + Jahr Digital.
vonwerschpartner is representing IAB Tech Lab in Europe.