Speaker: Eric St. Gemme
Eric St. Gemme
Eric St. Gemme is Vice President Sales at wywy. The company connects TV and online ads:
· Synced multi-screen campaigns win back the TV viewers’ attention on their Second Screen devices.
· TV Tracking measures the online impact of TV ads.
Eric St. Gemme has a diverse background in the technology, media and venture capital industries. Starting his career at Gruner & Jahr, he then moved on to a pioneering interactive television program at NBC Europe called NBC GIGA. Afterwards, he spent seven years in both the US and Europe in sales at Intel Corporation. For the four years prior to joining wywy, Eric advised and raised capital for several start-ups and private equity funds.