Carsten Lackner L'Oréal

Carsten Lackner has been working for L'ORÈAL Deutschland GmbH since August 2014 in the digital field. At first, he was responsible for performance marketing for the brands of the luxury division and in July 2016 he switched to the position Programmatic Lead DACH. In addition to the strategic orientation of Paid Search & Paid Social, he is above all responsible for the area of Programmatic Advertising in the DACH zone.