Speaker: André Pätzold
Since June 2016, André Pätzold has been head of SPIEGEL MEDIA, the integrated marketing organization of the SPIEGEL Group with its quality portfolio of print and online offers. After completing his studies in Münster and Bordeaux as part of the European Business Program (EBP), his professional career took him from the Bertelsmann Music Group via the L'ORÉAL Group in Düsseldorf and Paris to AOL Germany before he started as digital expert at SPIEGEL MEDIA in 2010. In 2014 he moved to Facebook Hamburg as Agency Partner. In June 2015 he returned to the marketer of the SPIEGEL Group and was responsible for digital and business development in the management team.