Speaker: Melanie Hughes
Melanie Hughes is a founding member of Q division and as managing director is responsible for sales, marketing and purchasing. Since 2014, she has been in the service of the parent company KUPONA GmbH, where she was responsible for the further development of the E-Commerce-Profile targeting business area as Director for Data Driven Display Advertising. Q division, headquartered in Frankfurt am Main, is a marketer of 3rd party data from online stores, comparison portals and special interest portals. Q division collects the data anonymously and privacy-compliantly at first hand and makes it available to advertisers and their media agencies as a targeting filter for display advertising campaigns.