Speaker: Sabrina Büchel
Büchel is responsible for the monetization of BurdaForwards’ Publisher i.e. Focus Online, Bunte.de, Chip.de and TV Spielfilm. She successfully leads national and international IO and Programmatic Sales, Product- & Brand Management, AdOperations and Yield Management. Born in 1979, Büchel studied Business Administration at the University of Cologne, majoring in Media Management and Business Informatics. She has 17 years of online marketing experience. After starting her career with OnVista and ligatus (outbrain), she joined TOMORROW FOCUS in 2009 as Head of Sales West and took over all regional sales teams as Director Sales in 2013. In 2016 she became a member of the BurdaForward Advertising management board. Since 2020 she is responsible for the monetization Success of BurdaForward.