Speaker: Marc Marienfeld
[m]Platform - GroupM
Marc Marienfeld has headed the Consultancy and Data & Product units of [m]PLATFORM within GroupM as Managing Director since December 2017. In his role, the 39-year-old is responsible for the expansion of the central GroupM technology suite for customer-specific consulting and implementation of data-based, KPI-oriented and programmatic media campaigns. Previously, the graduate PR specialist worked as Country Manager Germany for the KBM Group and held various management positions in the media and sales departments. These include i.e. Be On - A Division of AOL Platforms, populis Deutschland, eCircle and arvato direct services.