Speaker: Meike Arendt
Meike Arendt has been Managing Director of Quantum Advertising since Februar 2019, the leading French Native Advertising provider. In this role she is responsible for developing the German market. Prior to that she was working for 6 years for the sales-house join-venture AdAudience GmbH in executive position as Director Marketing, before she took over as Managing Director in 2017. Meike Arendt hast started her career at ProSiebenSat.1, where she was working in different GmbH as Unit Director. Within this she developed the strategy for video, targeting and mobile advertising. Since several years she is an active member of the BVDW, e.g. as deputy chairperson for the focusgroup targeting..