Andreas Billker

Pringles DACH bei Kellogg

Andreas Billker and his team at Kellogg’s Germany are responsible for marketing the Salty Snack category with a focus on the love brand “Pringles”. In addition to the marketing orientation for the DACH region, the marketing activations are his responsibility. The focus is on gaming and esports and are therefore very closely linked to the digital media landscape. During his career, Andreas Billker has gained a wide range of experience in management positions in marketing, sales and in strategic interface functions. He has worked for major international FMCG companies such as British American Tobacco (Lucky Strike, Pall Mall), GSK (Odol-med3, Sensodyne, Dr Best) and General Mills (Häagen Dazs) on major national and international brands and has a wealth of experience within the industry and trade.

Represented in the following tracks at the d3con:

2024 MAIN STAGE: How brands can effectively reach the global gaming community
2023 MAIN STAGE: Programmatic in the Metaverse
2022 MAIN STAGE: The Future of CTV
2021 STAGE II: From linear TV to the digital moving image