Speaker: Sabine Schmidt
Sabine Schmidt is Head of Programmatic & Ad Operations at webedia and has been responsible for the Programmatic and AdOperations departments at the Franco-German publisher since summer 2016. She is the contact person in German-speaking countries for day-to-day business from pre-sale specialist support to deal troubleshooting. In addition, before the general hype phase, there was the technical and legal coordination of the new data protection requirements within webedias, from which her extensive knowledge for the session originates. Sabine's entry into online marketing dates back to 2012 and the area of performance marketing. Since then she has stood by the realization: Programmatic is more transparent and more honest than you would like to believe!