Speaker: Jessica Koch
Douglas Marketing Solutions
Jessica Koch has the overall responsibility for the New Business Unit and in particular the european Retail Media Business, which operates under the brand name DOUGLAS MARKETING SOLUTIONS. The overall strategy, the development of advertising solutions, internationalization and brand building are some of her main focus areas. Jessica is a true digital marketing specialist and her track record includes 11 years at beauty giant L'Oréal, where she took on the role as Brand and Marketing Director and E-Commerce Business for various brands. In her role as Director Retail Media at Douglas her big passion for brand building now falls together with her ambition to bring digital brand activation in e-commerce to the next level.