Sascha Klein

Maggi

Sascha Klein is Head of Digital at Maggi, Garden Gourmet, and Thomy, where he is responsible for digital brand management for these food brands. With over 15 years of experience in digital marketing, he is driving the transformation of classic FMCG brands into the digital world. His focus is on data-driven communication, innovative content strategies, and activating new target groups—such as the gaming community. Before joining Nestlé, he worked for various agencies and companies, where he developed digital campaigns and strategies for national and international brands.