Laura Lallié

Laura Lallié has been Head of Media Strategy at the global agency group T&Pm since 2022. Her credo: to see media not just as a distribution channel, but as a strategic lever that only unfolds its full effect in combination with creation, technology and data-driven insights. In interdisciplinary teams, she develops integrated strategies that create personalized customer experiences.
With over six years of experience in the communications industry, both on the agency and client side, Laura combines analytical thinking with strategic foresight. 

Her previous work in the consulting and insurance industry sharpened her eye for economic connections and sustainable brand management. In addition to her strategic work, she is a co-founder of THE Collective, an internal initiative that promotes diversity and inclusion in the industry.