Sacha Berlik
The Trade Desk
Sacha Berlik is Managing Director of The Trade Desk and responsible for business development and customer relations in the EMEA region. Most recently Sacha Berlik was European General Manager at DSP DataXU. Prior to this he founded mexad, with six branches in Europe and Brazil, up until this was sold to DataXu in 2011. As one of the first employees he accompanied the building up of the online presence of SAT1, one of the biggest private TV channels in Germany. Berlik is a business graduate (MBA) from the Free University in Berlin. His dissertation in 1997 embraced the still current topic “TV and Internet - Shall the complement become competition?”