Andreas Schroeter
wywy
Dr. Andreas Schroeter is the co-founder and COO of wywy. The company connects TV and online ads:
· Synced multi-screen campaigns win back the TV viewers’ attention on their Second Screen devices.
· TV Tracking measures the online impact of TV ads.
Prior to wywy, Dr. Andreas Schroeter founded bab.la, a language portal with 30 million unique visitors per month. He holds a master’s and doctorate degree in business and started his career at Bertelsmann and then Axel Springer, in roles spanning strategy, M&A and project management.