Nico Winkelhaus
PAYBACK
Since 2015, Nico Winkelhaus has been responsible for various digitalization initiatives at PAYBACK as Head of Digital Marketing. His primary focus is on expanding and monetizing the digital reach. His team of approximately 60 people covers areas such as CRM, performance marketing, retail media, marketing technology, and business development. Prior to this, he spent over a decade in the digital publishing industry, working for companies like ProSiebenSat.1 and Condé Nast. In his earlier days, he founded online magazines for computer games, back when the World Wide Web was still a niche for geeks
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