Jörg Vogelsang

IAB Europe / True Relevance

Jörg Vogelsang has held leading positions in digital marketing for over 20 years. Currently, he is CGO and Managing Partner at True Relevance, an adtech company specializing in psychographic contextual targeting for the Open Web. In parallel, Jörg supports companies with their digital media and advertising strategies as an advisor through his own firm, 101con. His industry background includes senior roles at DoubleClick, Google, Adform, TTD and Index Exchange. Beyond his professional practice, he is actively involved in industry bodies, serving as Vice-Chair of the IAB Europe Advertising & Media Committee and Vice-Chairman of the Working Group Programmatic Advertising Ecosystem at the BVDW.