Mariette Adomeit
TUI Cruises
Mariette Adomeit is Head of Media, Research & Cooperations at TUI Cruises, one of the leading cruise operators in the German-speaking region, and is responsible with her team for all paid media activities, research topics and cooperations for the two brands Mein Schiff and Hapag-Lloyd Cruises.
In her role, she deals intensively with the impact contribution of the channels used as part of a data-driven full-funnel approach and also uses her many years of expertise acquired on the media agency and marketer side.